DMI Professional Diploma in Digital Marketing

Is the Digital Marketing Diploma suitable for me?

This training course would suit a wide range of individuals, including: 

•    Traditional marketers looking to update their skills.
•    Marketers working in Management and Senior Management roles.
•    Individuals who have recently graduated and want to have success in a digital marketing role.
•    Entrepreneurs and small businesses owners.

When doing an online course in digital marketing, it's important to consider your goals and ambitions before spending money.
This is the right course for you if you recognise yourself in any of these:

1. You're a complete beginner, looking for your first job or looking for a career change. This course will be helpful for you because it doesn't assume any prior knowledge - the first module teaches you everything about the concepts in digital marketing and serves as an introduction, while the other 9 modules go into detail for different areas. After completing the course, you'll be an all-rounder and ready to add value to any business.
2. You already work in digital marketing, but you're focused on one particular area. Maybe your first job was to run social media for a company who didn't do anything, and you've developed from that into a social media manager, but now you'd like to lay the foundations for a broader career in digital marketing and expand your knowledge & skills.
3. You're a team leader/manager or owner at a local or SME business. You're specialised to work with people but sometimes those people deal with complex subjects such as PPC, SEO or Email Marketing. You're looking to gain an overview of all digital marketing disciplines to better manage your people as well as understand where there are gaps in your activities.

What jobs can I apply for after my Professional Diploma in Digital Marketing training?

There are a range of Digital Marketing jobs you can apply for with a Digtal Marketing qualification.

Typical jobs and salaries include: 

•    SEO Executive – £26k
•    Social Media Specialist – £26k
•    Digital Marketing Executive – £31K
•    Content Marketing – £32k
•    Social Media Manager – £35k
•    Digital Marketing Manager – £43k

(Source: Payscale)

Professional Diploma in Digital Marketing Syllabus

The syllabus for the Professional Diploma in Digital Marketing is fully up to date and has been revised by the DMI. Did you know they work with leading digital companies such as Google, Facebook, Twitter & LinkedIn on its Syllabus Advisory Council to keep course content fresh, relevant & up to date?

Syllabus

•    Introduction to Digital Marketing
•    Content Marketing
•    Social Media Marketing
•    SEO (Search Engine Optimization)
•    Paid Search (PPC) with Google Ads
•    Display and Video Advertising 
•    Email Marketing
•    Website Optimisation
•    Analytics with Google Analytics
•    Digital Marketing Strategy