DMI - Digital Marketing Institute

DMI Certified Digital Strategy & Planning Specialist (Professional Diploma)

Course Overview

This Certified Digital Strategy & Planning Specialist course is the perfect qualification if you have your sights set on a career within the digital industry and strategy in particular. This course will provide you with an insight into the importance of planning and executing digital marketing strategies in this digital age. The Professional Diploma in Digital Strategy and Planning is a respected and recognised digital strategy course by the Digital Marketing institute – renowned for setting global standards in digital marketing.

You will learn how to use: 

  •    Traditional Communications
  •    Digital Communications
  •    Digital Channels
  •    Automation & Communication
  •    Budget & Resourcing
  •    Big Data & Analytics 
  •    Digital Leadership
  •    Strategy Formulation & Planning

For a limited time, this course now includes for FREE our BCS Essentials Certificate in Artificial Intelligence course (value £525). You will also benefit from our Exam Pass Guarantee*.

Become a Certified Digital Strategy & Planning Specialist, with the Digital Marketing Institute. Enrol today! 

Key features
  • Delivery Method: Online
  • Exam: Included
  • Course Access: 6 months
  • Accredited by the DMI
  • Incl. 12 Months DMI Membership
  • Experience Level: Beginner & Intermediate
£1,395Inc. VAT
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Key features
  • Delivery Method: Online
  • Exam: Included
  • Course Access: 6 months
  • Accredited by the DMI
  • Incl. 12 Months DMI Membership
  • Experience Level: Beginner & Intermediate
Course Reviews
Course Details

Why study the Digital Strategy & Planning Specialist course with e-Careers?

We have developed an expert team over the last 10 years since our inception. In that time, we have trained over 590,000 delegates globally, which has helped offer the highest quality training.

By refining our processes, partner relationships, and course materials, we can offer high-quality training solutions for our delegates. 

If you're looking to make your mark in the digital marketing sector, you will benefit from earning industry recognised certifications, and as such, the Digital Marketing Insititute's training courses will be of real benefit, to help you get trained to the required level for success.

You will benefit from:

  •    Being trained by an organisation with digital training excellence, spanning more than a decade.
  •    Earning a globally recognised certification.
  •    1-year FREE DMI membership included.
  •    Joining a global network of over 120k members.

What's new

  •    8 New soft skills including “The Art of Persuasion”
  •    Improved UX and supporting content library
  •    Interactive practical exercises to test your new skills
  •    All the latest digital platforms covered, including Tik-Tok
  •    Added platform walkthroughs
  •    Additional B2B marketing content learning
  •    Included in your member subscription is all future upgrades of the course once you’ve passed
  •    Plus much, much more!

Our Trustpilot rating is excellent with 5-stars. 

Is the Digital Strategy & Planning Specialist course suitable for me?

This Certified Digital Strategy & Planning Specialist course is perfectly suitable for all skill levels – whether you already work in marketing and wish to diversify your skill set, or you’re an experienced Digital Marketer who wants to formalise your skills with a diploma.

There are no pre-requirements necessary to enrol on this digital marketing strategy course, so it’s ideal if you want to get your foot in the door in the digital world.

This Certified Digital Strategy & Planning Specialist from the Digital Marketing Institute, will give a complete understanding of how to build a marketing strategy from the ground up and create marketing plans, helping you to apply for the following job roles:

  •    Digital Marketing Executive - £25k
  •    Junior Marketing Manager - £30k
  •    Digital Marketing Manager - £41k
  •    Marketing Manager - £42k

(Source: Glassdoor)

Digital Strategy & Planning Specialist Syllabus

  •    Introduction
  •    Traditional Communications
  •    Digital Communications
  •    Digital Channels
  •    Automation & Communication
  •    Budget & Resourcing
  •    Big Data & Analytics 
  •    Digital Leadership
  •    Strategy Formulation & Plan

Digital Strategy & Planning Specialist Exam Details

Exam Format - Computer-based, multiple-choice.

Duration - Up to 3 hours.

Pass Mark - 60%.

DMI Membership

All DMI courses include twelve months access to the DMI membership network. The access is available 24/7 and provides you with a plethora of resources including DMI’s own content library with helpful tips and best practices guides, upcoming webinars and CPD short courses to keep your skillset relevant. If you are looking to deliver the perfect social media campaign to raise awareness of your company or wanting to utilise up-to-date optimisation techniques for eCommerce or UX – the DMI membership will deliver what you need, and for the first 12 months, it’s all yours, absolutely free.

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