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Specialist Professional Diploma in Social Media Marketing - Online


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This online course will teach you everything you need to know to become an expert social media marketer. It follows the syllabus carefully developed by the DMI, which is updated multiple times a year to reflect current standards & is taught by expert practitioners.

Through 30+ hours of dynamic video lectures, tutorials, quizzes, examples, tool recommendations and case studies, you'll gain the theoretical & practical knowledge to run successful social media campaigns.

In addition, if you take & pass the exam, you'll be a DMI Certified Social Media Marketing Professional, a globally recognised verification to support your skills.

Gain a Specialist Professional Diploma in Social Media Marketing, with the Digital Marketing Institute. Enrol today! 

Available delivery methods for this course




Group booking

Group booking

Key features of the course

  • Delivery Method: Online
  • Exam: Available
  • Mock Exams Included
  • Tutor Support Included
  • Course Access: 6 months
  • Fully accredited course materials
  • Incl. 12 Months DMI Membership
  • Includes Tutorials, Quizzes, Case Studies
Specialist Professional Diploma in Social Media Marketing - Training
£667 ex. VAT
Specialist Professional Diploma in Social Media Marketing - Training & Exam
£1,246 ex. VAT

In 2017, there were 2.46 billion registered social media users worldwide, with social network outreach increasing everyday it is important to understand this modern phenomenon in a marketing context.

Specialist Professional Diploma in Social Media Marketing - Exam
£521 ex. VAT

Who is this Social Media Marketing Course for?

Do you want to be able to bring value to any business by helping them connect with their customers on Social Media?
If yes, then this is the course for you! 

You could be in any of the following situations:

  1. You're already working in social media, but you have no formal training and you frequently struggle to convey your value to new clients or your employer. Doing this course will not only deepen your knowledge but if you take the exam you'll also have a certificate to prove your value and help gain that initial trust.
  2. You want to get into social media marketing but don't want to go back to school, because you are already tied up at work or with family. This course is purely online, enabling you to study at the pace that works for you, whenever you have time. Within 6 months, you'll gain the skills needed to enter the job market confidently.
  3. You work in digital marketing and want to specialize in this exciting and strongly growing area. You have some understanding of the wider marketing discipline but have decided to become a T-shaped marketer and become the go-to person for social media. 

Not sure if social media is the right path for you?
Try our £50 Level 1 Certificate in Digital Marketing with modules on SEO, PPC & Social or try our free quiz to test your knowledge!

You can also view our other specialised courses around Search Marketing or Digital Strategy & Planning.

If you've never done an online course and aren't sure if you have the self-discipline, have a look at our 5-day classroom course.
It comes with access to the online course as well!

What is included in this Social Media Marketing Course?

  • 6 months access to the online course
  • 30+ hours of training, mox exams, practical exercises & quizzes
  • 6 months of tutor support

What's not included?

  • The exam - however, you can purchase it at an additional cost of £595.
    You have to take the exam within 24 weeks from completion of the course and have a maximum of 3 attempts to pass.
    The 2nd and 3rd exam resits will incur a fee of approximately £55 payable directly to the exam center.
  • 12 months of DMI membership - this comes together with the exam.

Why take this Social Media Marketing Course with e-Careers?

Since 2011, e-Careers has helped over 500,000 learners from over 50 countries improve their education.

Now, we have a heavy focus on closing the digital skills gap, in particular, Digital Marketing & Cyber Security.

We want to equip you to tackle the Social Media Marketing problems of tomorrow, which is why we provide:

  • DMI accredited online course
  • Access to Tutor support
  • Online & Classroom courses, because we know that people learn in different ways.

Our Trustpilot rating right now is 5 stars, with a TrustScore of 9.1 out of 10, over 5,500 reviews - and we get new reviews every day!

What is the syllabus for this Social Media Marketing Course?

Social Media Marketing isn't just about posting on Facebook or Instagram. 
There is a wide area of platforms, channels, tools & strategies to cover as well as the theory behind it all.

That's why this 30-hour course is divided up into 10 modules, each of which has a different focus:

Module 1 - Social Research

Module 2 - Content Creation

Module 3 - Content Outreach

Module 4 - Facebook

Module 5 - Twitter

Module 6 - LinkedIn

Module 7 - Social Apps

Module 8- Social Video

Module 9 - Marketing Automation

Module 10 - Strategy & Planning

What is included in the DMI Membership?

As part of this course, when you buy the exam, you'll get access to 12 months of DMI Membership.

The DMI are the Digital Marketing Institute, an awarding body focused on setting the global standard for Digital Marketing accreditation.
As such, they want to make sure all allumni of DMI accredited courses keep their skills up-to-date.

Because the world of Digital Marketing is constantly evolving, the only way to do that is through a membership.
In it, they provide access to quality material about the latest developments, allowing you to keep your skills sharp.

We’re trusted by

Individuals, small businesses and large corporations who have used e-Careers since 2001. Here are some names you’ll recognise:

Saatchi & Saatchi
American Express

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